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Christmas
FM, Ireland’s All Christmas Radio Station has since
its launch in 2008
raised in excess of €500,000 for its charity
partners. It has also raised their profiles
and dramatically increased public awareness for them
which is of equal importance
and value over the long term.
The idea for the station came about (as these things
do) over a cool drink on a hot
summer’s evening in 2008. The promoters decided to
look at the feasibility of a
Christmas station for Dublin, something which had
found success in many other
countries. It was also felt that the opportunity
should be used to partner with a charity
using the goodwill generated by the station to raise
both awareness and funds. Thus
Christmas FM was born!
The station first took to the air in Dublin on the
29th November 2008 and it quickly became apparent
that the concept had caught the imagination of the
listening public. Christmas FM returned for its
second run at the end of November 2009, this time
extending its broadcasts to Cork City & surrounding
areas. Even greater success was achieved with more
than double the amount raised in the previous year.
Since then the station has expanded its reach year
on year with coverage now reaching more than 60% of
the population. The station also attracts a huge
international audience via the web stream as well as
IOS and Android apps.
The station which is staffed by over 100 volunteers
has now established itself as an
integral part of the Christmas landscape and is
hugely anticipated in the run up to the
festive season. For further information please visit
www.christmasfm.com |
